You see them on TV regularly. Football and basketball coaches. On the sidelines, in the huddle and giving pre and post-game analysis on television, radio or the internet.
In an era where so many star student-athletes are choosing to leave college early to pursue professional sports careers, the college coach has become collegiate sports brightest star.
Legendary football coaches like Bobby Bowden, Joe Paterno, Steve Spurrier and Fisher DeBerry.
Championship coaches like Pete Carroll of USC, Bob Stoops of Oklahoma, Phil Fulmer of Tennessee and Frank Beamer of Virginia Tech.
Young talents like Urban Meyer of Florida, Charlie Weis of Notre Dame and Bobby Petrino of Louisville.
Men’s basketball coaches like Mike Krzyzewski, Roy Williams, Rick Pitino, Jim Calhoun, Tom Izzo, Kelvin Sampson, Paul Hewitt, Eddie Sutton and Bob Knight.
Pat Summit, Gino Auriemma, Gail Goestenkors, Muffet McGraw and Kim Mulkey-Robertson in women’s basketball.
Not to mention retired legends like Bo Schembechler, Vince Dooley, Dean Smith, John Thompson and Leon Barmore.
And, the master of them all – John Wooden.
Coaches today are pop stars, product endorsers and authors.
They are also teachers, leaders, businesspersons, public speakers and humanitarians.
One thing they all have in common is that they belong to their respective professional trade association.
For football coaches, it’s the American Football Association (AFCA). For men’s basketball, it’s the National Association of Basketball Coaches (NABC) and for women’s basketball, it’s the Women’s Basketball Coaches Association (WBCA).
FishBait Marketing is proud to represent each of these trade associations. All have a number of special events, charitable causes, trade shows and promotional and hospitality programs for corporate sponsors.
Looking for ties to college sports?
Think star power. Think Coaches!